Shopify design and developmentShopify Design & Development

Shopify design and development that sells from day one.

We design your store around how your customers buy, then our own Shopify developers build it, with conversion built into every template.

  • +20%

    average order value after the rebuild

    Sweet July

  • 2x

    sessions after moving to Shopify

    Cosmetic Skin Solutions

  • 167

    projects shipped across nine categories

    Exovate

01 · How we design

Every section of the page has a job to do.

We design product pages around the questions buyers ask before they pay. Here's the product page we designed and built for Sweet July, the clean skincare brand founded by Ayesha Curry.

Product page, designed to sell

LIVE DESIGN · DESKTOP · SWEETJULY.COM

  • +20%average order value after cart upsells
  • 1.5xengagement after the product quiz
  • 25%of revenue through Klaviyo
The Sweet July Lip Treatment product page, with markers 1 to 5 on the gallery, reviews, subscribe and save, benefits and ingredients, and You may also like
  1. A gallery that sells the texture

    Swatches, lifestyle and ingredient shots before the first scroll.

  2. Reviews beside the title

    394 reviews, visible at a glance.

  3. Subscribe and save

    Save up to 10%, one tap from the buy button.

  4. Benefits and ingredients

    Icons that answer "what does it do" in seconds.

  5. You may also like

    A matching duo, added from the product page.

CUSTOM SHOPIFY DEVELOPMENT

We build the features your product needs.

Some products can't be sold with a standard theme. Our developers build custom Shopify features that answer the buyer's hardest question on the page.

  • Product finder quizzes

    Sweet July's Find Your Ritual, a skincare quiz for Cosmetic Skin Solutions

  • Custom calculators

    Exact wallpaper quantity from wall size, for Coloritto

  • Bundles and subscriptions

    Tiered pack sizes and subscribe and save

  • Multi-region stores

    Separate storefronts and currencies by market

+20%conversion rate and 2x sessions for Coloritto after the redesign

Coloritto wallpaper calculator screen recording (placeholder)Live recording
COLORITTO WALLPAPER CALCULATOR

SHOPIFY MIGRATION

We move your store to Shopify without losing what you've built.

Products, reviews, orders, customers and loyalty points come with you, and your SEO stays intact. Then the new store is designed to convert better than the old one.

2xsessions for SHED after moving from WooCommerce to Shopify

For Ampronix we moved 2,600+ products and 700+ metafields from Magento to Shopify with zero data loss.

The SHED Advanced Fiber+ product page on its new Shopify store

02 · Why Exovate

Why bring us on to build your Shopify store?

  • Illustration: a page design and its code side by side on one screen, labelled One screen, one team

    Design and development, one team

    No handoff between an agency that designs and a freelancer who builds. What we design is what ships.

  • Illustration: a product page with Trust, Reviews, Upsell and Bundle labels around it

    CRO in every template

    Reviews, trust signals, bundles and upsells are planned into the design, not bolted on after launch.

  • Illustration: the Shopify theme editor with a Product quiz section being dragged into place

    A store your team can run

    Custom sections you edit in the Shopify theme editor, without calling a developer for every change.

  • Illustration: 167 projects on Shopify across skincare, supplements, apparel, home, pet and food

    Nine years on Shopify

    167 projects across skincare, supplements, apparel, home, pet and food. We know what converts in yours.

05 · Two ways to work with us

Start with a build, or keep us on.

Two ways to work with a Shopify development agency that designs for conversion.

  • 01

    Store build or redesign

    A new Shopify store, a full redesign or a migration to Shopify, designed and built by our team.

    • UX strategy and site map
    • Custom design for every template, mobile first
    • Shopify development and custom features
    • Migration, QA and launch support
    Plan your Shopify build
  • 02

    Ongoing Shopify development

    A monthly design and development team for new pages, features, fixes and conversion improvements.

    • New landing pages and sections
    • Custom features and app integrations
    • Speed and bug fixes
    • Ongoing CRO on key pages
    Talk to us about ongoing work

06 · FAQ

Shopify design and development questions

What does a Shopify development agency do?

A Shopify development agency designs and builds your online store on Shopify: the site structure, the design of every page, custom features and launch. Exovate also plans conversion into every template, so the store is built to sell, not only to look good.

Do you design custom Shopify themes or use templates?

Every page template is designed for your store, mobile first, around how your customers buy, then built by our own Shopify developers. When a product needs more than a standard theme can do, we build custom features for it.

Can you migrate my store to Shopify from WooCommerce or Magento?

Yes. Products, reviews, orders, customers and loyalty points come with you, and your SEO stays intact. For Ampronix we moved 2,600+ products and 700+ metafields from Magento with zero data loss, and SHED doubled its sessions after moving from WooCommerce.

Will my team be able to edit the Shopify store after launch?

Yes. We build custom sections you edit in the Shopify theme editor, so your team can change pages without calling a developer for every change. If you want us to keep building, ongoing Shopify development covers new pages, features and fixes every month.

Can you build custom Shopify features like quizzes or calculators?

Yes. Our developers build product finder quizzes, like Sweet July's Find Your Ritual, and custom calculators, like Coloritto's wallpaper quantity calculator. We also build bundles, subscriptions and multi-region stores.

Let's plan a store that sells from day one.